ENHANCE DONOR COMMITMENTS WITH
MDM digital
DIGITAL IS A GAME-CHANGER. BUT YOU NEED TO BE IN THE GAME.
Online giving to nonprofits is growing at a tremendous rate. If you’re not actively engaged in the digital fundraising world, you’re missing out on something big.
Why? Because digital donors tend to outgive donors from traditional giving channels. Their average gift size is 75% higher and their long-term donor value increases by 50%.
Beyond this, donors who give across both digital and direct mail channels tend to have 2x the donor retention rates from standalone, traditional sources.
Donors like to have options for giving on their terms. Our digital strategy will give it to them while making it easy, economical and effective for you. You’ll love the results.
OUR DIGITAL fundraising Strategies HAVE PRODUCED STRONG RESULTS FOR OUR CLIENTS
Digital clients experienced a
108% increase in year-over-year online revenue growth.
These same clients experienced a
228% increase in year-over-year online new donor growth.
Our clients saw a 52% increase in online giving as a percent of total giving
year-over-year.
Here’s What to Expect with MDM Digital
Our digital experts will use your current Facebook and Instagram audiences alongside your current donor file to create a lookalike audience of potential donors.
Your digital messaging will use elements of our tried-and-true direct mail pieces to produce a unified message across all fundraising platforms—including email.
Our web developers will work hand in hand with you to set up all tracking and analytics to ensure all of your ad campaigns are tracked accurately.
Our digital team will assess your current online presence and work with you to establish best practices across your website and social media platforms.
