Accelerate Giving WITH
MDM Donor connections surveys
TRANSFORM CASUAL DONORS INTO COMMITTED GROWTH-GIVERS
Donors give because they believe their giving makes a difference. Most give casually or seasonally to support your ministry. Some are more committed and give regularly.
But a select few are loyal donors who are ready to give even more. They’re looking for an opportunity to commit to a greater level of giving. Not just for today. They want to make a lasting impact but aren’t sure how to do it. They are your potential growth givers.
Finding them just got easier — and more affordable. Donor surveys are a proven, cost-effective means of identifying these motivated givers and converting them into monthly sustainers, mid and major donors, and legacy gifts. And we will do it better than anyone.
Discover all the ways MDM Donor Connection Surveys will boost your fundraising.
our donor surveys focus on developing mid-value leads and converting them into regular, mid-value growth givers
Your annual survey will invite donors to become regular, monthly givers to your ministry — tapping into the growth potential of the “subscriber” generation.
Lifting mid-level donors is the quickest, cheapest and easiest way to boost your income. Your survey will identify timely leads for lifting middle and major donors.
Generating bequest leads for your development team rounds out the power of the growth giver trifecta. A single legacy commitment will more than cover survey costs.
Here’s What to Expect with MDM donor survey
Each survey consists of a series of carefully written questions designed to link donor opinions, interests and motives to your specific fundraising needs.
Surveys include a cover letter linking the donor’s giving to recent ministry outcomes — thanking them for their support while encouraging even more.
The cover letter and survey include an appeal that invites them to return a donation with their survey. This alone covers the cost of your survey.
Our proprietary budgeting tool will estimate the ROI of your survey before it’s sent. You’ll see the possible outcomes of the survey in advance.
WHy survey your donors?
Donors like to know they matter. Engaging with them through a survey offers great insight into how they see your organization, why they love your ministry and, most importantly, how loyal they are to your cause.
WHAT RESULTS CAN YOU EXPECT?
Your survey will generate high-value leads for your development team including new monthly sustainers, mid and major donors, bequest leads, and even those donors interested in taking a tour and/or volunteering. The survey supports long-term campaigns while driving short-term cashflow by functioning as an appeal.